Jack Jackson is an original artist we are using for our Media product, and for our album cover, we want to grab the key elements of his covers that are linked to him these include:
- Nature - The large tree at the centre of this album cover represents this very straight forwardly and so in order for our Media Products to be successful, we must include the symbolical tree which represents him (Jack Johnson).
- Guitar - Like most artists they know how to play a particular instrument, whereas Jack Johnson is concerned he plays the guitar as seen in the blackout image held by the man, and so we also must include an image of a guitar in our Music Video, as well as our digi-pack and poster.
- Colour Theme (Aesthetics) - The colours used in this existing album are; pastel yellow and black, these colours represent his image very boldly and so we must also include these too. The blackout image of the artist, guitar and nature also must be included as we will use these components as the base, working our way around it, altering and adding specific conventions in order to promote him to our intended target audience.
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